We’ve said it elsewhere. An average website with great SEO and digital marketing will get you further than a fantastic website without either.
Having a great website without marketing or SEO is like juggling in a dark room with no-one else there. It just doesn’t matter how clever you are until someone else sees it.
At Little Fire, we know what it takes to get your website out there. Check out our services.
And, while you’re thinking about it, check out some of our knowledge.
This isn’t a wild fabrication (unlike the photo above). We have a potential client arguing about this with his board right now. The board manages a significant community asset – a facility worth millions, thousands of users, online booking systems and…
“Crampons on! Chocks away! Up and at ’em!” … we love work, and we love getting stuck in, almost as much as we like to mix a metaphor. Given a tasty new project, the will to rush in like the proverbial…
Gone for that run yet? How’s the waistline? You’ve eaten that mountain, gorged those box sets and impaled your bare feet on your kids’ new Warhammer figurines. It’s time to dust off your willpower, push down that bile, put your…
“I can see the holidays from here!” … You’ve nearly made it. After a year bucking the maelstrom of 2025, the blessed sand of the Christmas break is all but between your fingers. There’s naught between you and the new…
Should you trust AI? If you don’t know of an instance where it has told you something that is flagrantly untrue, you either don’t ask it much or you really, really need to catch yourself on (as they might say…
Your website needs content. Got good knowledge? The world needs to hear it. Writing a blog post is a great way to build trust. Writing a blog post that ranks well is a great way to establish an online presence.…
You’d be surprised. We were. Three times in the last two weeks, we’ve seen sites with no Privacy Policy. All sites built for a lot more than Little Fire would have charged. It’s the law. Not just in the UK…
llms.txt – What is it? Why do we need it? Well … You might have missed it but, the Large Language Models (LLMs) have landed: Google AI Search, ChatGPT, Claude, Gemini and their kin. In all the fuss, the idea…
Not everyone wants their words gobbled up and regurgitated by AI. Are the LLMs nicking your work? Protect your content with robots.txt. It happened to us, we were reading the AI overview for a search we had made (we’re only…
Structured data, why do you need it? Well, it’s upon us – the race to find and keep website traffic. After over a decade, when the only real route to online visibility was to gain a top spot in Google…
Your website traffic is under threat. AI is developing at an extraordinary pace and, while debates as to the quality of the output rumble on, the early effects of AI Large Language Models in search are already undeniable. The effects…
A few weeks back, we were contacted by a new potential client, good stuff we thought. Our new contact was, like many, disappointed with his e-commerce website … it wasn’t old, he’d paid fair money and yet the site, his investment,…
